How Once Upon a Farm is shaking up the baby aisle with coolers
This week's episode of the Modern Retail Podcast features a conversation with Once Upon a Farm Chief Marketing Officer Katie Marston about how the company has sought to shake up the baby aisle with coolers. Marston shares what she's learned over the years about what it takes to g
本条来自 Modern Retail（Business / 零售），聚焦 brand。 Once Upon a Farm is on a growth trajectory that is powered in large part by a new look in the baby aisle.
This week's episode of the Modern Retail Podcast features a conversation with Once Upon a Farm Chief Marketing Officer Katie Marston about how the company has sought to shake up the baby aisle with coolers
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- Once Upon a Farm is on a growth trajectory that is powered in large part by a new look in the baby aisle
This week's episode of the Modern Retail Podcast features a conversation with Once Upon a Farm Chief Marketing Officer Katie Marston about how the company has sought to shake up the baby aisle with coolers
Marston shares what she's learned over the years about what it takes to g
Subscribe: Apple Podcasts Spotify
Once Upon a Farm is on a growth trajectory that is powered in large part by a new look in the baby aisle.
The brand, founded in 2015, offers organic, cold-pressed baby food and children’s snacks. It went public in February after spending the past several years building up a unique wholesale strategy that places branded coolers in baby food aisles. The company ended 2025 with more than 3,400 coolers in grocery stores across the U.S. and is looking to surpass more than 5,000 by the end of 2026. Continue reading this article on modernretail.co . Sign up for Modern Retail newsletters to get the latest on the shifting dynamics between retail’s old and new guards.
本条目归入「Brand Marketing」垂直，涉及真实话题：brand。
· 市场：关注 brand 对相关品类与竞争格局的潜在影响。
· 消费者：受众行为与偏好变化值得追踪。
· 品牌：本动向对品牌资产建设的启示。
· 渠道：内容分发与触点组合（社媒 / 电商 / 线下）的协同值得复盘。
· 核心话题：brand。
· 可思考：如何把「brand」的洞察，转化为可衡量的内容与增长动作？
面试中可引用「How Once Upon a Farm is shaking up the baby aisle with coolers」：围绕 brand，说明你对行业动向的判断与可落地动作。
本条目相关英文术语可在「商务英语」模块按话题检索，用于外企面试表达训练。
The brand, founded in 2015, offers organic, cold-pressed baby food and children’s snacks. It went public in February after spending the past several years building up a unique whol…
Once Upon a Farm is on a growth trajectory that is powered in large part by a new look in the baby aisle.…
Once Upon a Farm is on a growth trajectory that is powered in large part by a new look in the baby aisle.…