Michael Jordan’s Air Jordan 11 Got a Modern — and Affordable — Update and It’s Available Right Now
The Jordan DMSN 95 was quietly released earlier this month.
本条来自 WWD（Luxury / Fashion），聚焦 luxury、consumer。 Michael Jordan’s Air Jordan 11 Got a Modern — and Affordable — Update and It’s Available Right Now
The Jordan DMSN 95 was quietly released earlier this month
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The Jordan DMSN 95 was quietly released earlier this month
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Michael Jordan’s Air Jordan 11 Got a Modern — and Affordable — Update and It’s Available Right Now
The Jordan DMSN 95 was quietly released earlier this month.
From “Space Jam” to the beloved Concord colorway, Michael Jordan ’s Air Jordan 11 is one of the most iconic sneakers in Jordan Brand ’s massive archive. And, with the price of certain styles reaching as high as $250, it’s also one of the most expensive models the brand offers. With the sneaker set to receive plenty of attention for Space Jam’s 30th anniversary releases, Nike , Inc. also just quietly dropped a modernized remix of the Air Jordan 11 that can be had for nearly half the price of the standard model.
The just-released Jordan DMSN 95 borrows DNA from the Air Jordan 11, specifically its midsole and outsole, and pairs it with an all-new upper design. With a look somewhat reminiscent of the original Air Jordan 11 Low I.E. build, the new Jordan DMSN 95 features a mesh-based upper that gets structure from leather overlays and a large TPU cage which wraps both the lateral and medial sides of the shoe.
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According to Nike ’s product description, the Jordan DMSN 95 was designed to prioritize versatility and comfort for the “sneakerhead that’s always on the go.”
As for the more traditional Air Jordan 11, sneaker fans can expect to see a lot of it this holiday season. It will be released in an all-new Green Screen (aka Monstars) colorway for Space Jam’s 30th anniversary before arriving in December in the original black-based Space Jam look. And in September, the mid-cut Air Jordan 11 will receive its first-ever collaboration with two tonal Comme des Garçons Homme Plus colorways . Meanwhile, the Air Jordan 11 Low will soon receive a collaboration from The Whitaker Group’s APB Store .
The Jordan DMSN 95 is available now from nike.com and select Jordan Brand retailers in Black/Dark Smoke Gray (style code HV4928-001) and Phantom/Palomino/University Red (style code HV4928-005) colorways for $135 each.
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本条目归入「Consumer Trends」垂直，涉及真实话题：luxury、consumer。
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· 核心话题：luxury、consumer。
· 可思考：如何把「luxury」的洞察，转化为可衡量的内容与增长动作？
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From “Space Jam” to the beloved Concord colorway, Michael Jordan ’s Air Jordan 11 is one of the most iconic sneakers in Jordan Brand ’s massive archive. And, with the price of cert…
Michael Jordan’s Air Jordan 11 Got a Modern — and Affordable — Update and It’s Available Right Now…