Dua Lipa and Olivia Rodrigo’s Go-To Dresses Are 30% Off During Reformation’s Biggest Sale of the Year

WWD Weekend

Beauty Inc

Fairchild Live

Got a Tip?

Plus Icon

Today's Digital Daily

WWD

Account

Welcome

Manage Account

Log Out

Log In

Sign Up

Click to expand the Mega Menu

site categories

Fashion

Business

Beauty

Sourcing Journal

Footwear News

Runway

Design

Weekend

Red Carpet

Click to Expand Search Input

Plus Icon

Click to Close Search Input

WWD

Click to expand the Mega Menu

Menu

Read Next:

EXCLUSIVE: Lemme Ventures Into Longevity Space With New NAD+ Capsules Made Specifically for Women

Click to Expand Search Input

Plus Icon

Click to Close Search Input

Account

Welcome

Manage Account

Log Out

Log In

Sign Up

Icon Link

Plus Icon

Today's Digital Daily

The brand's most-loved wardrobe heroes are seeing some serious price cuts, but not for long. Here are the pieces to shop before summer is over.

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission.

Summer dressing is easy in theory. In practice, finding pieces that feel current without becoming one-season wonders can prove a little trickier. Lucky for us, Reformation has a solution: Its annual Summer Sale is back with 30 percent off select styles, including dresses , tops, and jeans that will soon earn a permanent place in your wardrobe.

Related Articles

Shop Shoes

The Best Running Shoes for Flat Feet to Shop Online Now

Fashion Scoops

Abercrombie & Fitch Teams With Abbode

The timing couldn’t be better. We’re still in the thick of summer, but the first signs of fall are already beginning to creep into our shopping lists . This makes versatile clothes — those that can be styled for warm weather and layered over once the temperatures cool down — particularly appealing right now.

The Reformation celebrity endorsements are strong, too. Dua Lipa recently slipped into the Delanie Dress , a sculpted, figure-skimming number that she donned with the kind of skin-baring glamour that has become her aesthetic signature. Olivia Rodrigo , meanwhile, chose the Jessi Linen Dress , a lightweight, romantic, and quick-to-sell-out silhouette that feels aligned with her penchant for ’90s references. They join a roster of Reformation devotees including Taylor Swift, Kaia Gerber, Selena Gomez, and Miley Cyrus — all of whom have put their own spin on the label’s distinctly feminine selections.

View this post on Instagram

Beyond this A-list appeal, the real draw of Reformation’s Summer Sale is its wide range of items that work harder than their seasonality suggests. The dresses can be worn with sandals now and layered under jackets later. The tops can punctuate your summertime outfits before becoming fall essentials. And the denim can, of course, stay in rotation long after the last heat wave settles down.

What just might be Reformation’s biggest sale of the year offers a rare opportunity to shop coveted closet heroes for less. Keep an eye on your size, though: The most popular picks on the brand’s virtual shelves are disappearing all too quick for comfort.

Dua Lipa knows a good mini when she sees one. The singer recently wore Reformation’s Delanie Dress, a halter style with a fitted bodice and A-line skirt that grants the abbreviated hemline plenty of movement. A back tie adds a charming twist, while lightweight crepe keeps the frock feeling breezy enough for the hottest days of the year.

Price upon publish date of this article: $124.60

Olivia Rodrigo made the Jessi Linen Dress look anything but predictable, pairing its now-sold-out polka-dot iteration with knee-high boots and sunglasses . If the style caught your eye, there’s an all-white colorway that’s still available for 30 percent off.

Price upon publish date of this article: $103.60

Cozy season is fast approaching, so you’d be wise to invest in the very same sweater both Jessica Alba and Amanda Seyfried have said “yes” to in the past: the latter matching hers to jeans and a baseball cap, elegant heels , and front-crease pants on three separate occasions.

Dropped shoulders and overall bagginess contribute to the V-neck’s “throw on and go” sensibility. As for the above brown hue? It’s guaranteed to be en vogue for fall 2026.

Price upon publish date of this article: $208.60

Jennifer Lopez and Ben Affleck didn’t last, but the singer’s love affair with Reformation sure did. During their 2022 honeymoon in France, Lopez strutted around in a series of dresses from the label that couldn’t be a better choice for the environs. Among what she packed for the trip was the Tagliatelle Linen Dress, in a ditzy floral print that looked gorgeous underneath an open-front cardi Lopez put on while journeying down the Seine on a boat .

We’re taking notes, obviously, while adding to cart this more maximalist version of the Euro Summer must-have.

Price upon publish date of this article: $194.60

Earlier in 2026, Katie Holmes was spotted showing off Reformation’s Cary Low Rise Slouchy Wide Leg Jeans — hand in hand with a bright-yellow long-sleeve that popped against the background of the bottoms’ light wash. Christmas seems to have come early, as this exact offering is not only shoppable online as we speak but can be bought for over $50 off its usual price.

What to look forward to: a leg-elongating effect, inherent rigidity leading to an attractive drape, and the type of laidback, cool-girl looseness that turns heads on the street. Want to make even more of a statement? Grab the Cary’s charm-clad, cuffed, or green-tinted manifestations.

Price upon publish date of this article: $124.60

The Rosemary Skirt proves that a little embroidery can go a long way. The slim, column-like poplin piece is finished off with a scalloped hem that gives the classic shape a romantic (and dainty) appearance.

Price upon publish date of this article: $103.60

This midi frames its neckline with ruffle detailing before falling from a fitted bust into a relaxed fit. Consider the dress a one-stop shop for late-summer plans (or dancing at weddings).

Price upon publish date of this article: $138.60

Low-rise denim is back, baby, but this particular take on the trend is far removed from its Y2K predecessors. A fitted waist and hip give way to a long, wide leg , creating a pair of jeans that will do their best work alongside a tucked-in tank or tee.

Price upon publish date of this article: $138.60

The beauty of a classic button-down lies in its numerous styling possibilities. This oversized option is relaxed throughout, with a crisp poplin composition that keeps the shirt from entering too-slouchy territory. Tuck it in, roll up the sleeves, or leave it unbuttoned — there’s no wrong answer.

Price upon publish date of this article: $89.60

A truly worth-it linen top should be effortless but never boring. This on-sale beaut has a halter neckline, button front, and split hem — becoming the furthest thing from average as a result. That 100-percent linen fabrication, too, is a nonnegotiable for late summer.

Price upon publish date of this article: $117.60

The beauty is in the balance: a sculptural accessory with enough room to actually be useful. This shoulder bag features zipper closure and a capacious interior that can accommodate everything from your phone to an admittedly excessive lip gloss collection.

Bonus points: It’s crafted from softer-than-soft sheep nappa.

Price upon publish date of this article: $243.60

Sign up for WWD Shop ‘s newsletter to get the scoop on the best in beauty and style with in-depth reviews of exciting new releases and buyer’s guides to find the products you need to try ASAP .

Since 1910, WWD — often referred to as “the fashion bible” — has been the leading industry voice of authority for senior executives in the global women’s and men’s fashion , retail and beauty communities, while also informing the consumer media that cover the market. Today, WWD’s breaking news and trend coverage continues to be a trustworthy resource for both fashion insiders and consumers alike. Our shopping editors continue to uphold WWD’s editorial standards and values with quality, expert-backed product selections. Learn more about us here .

Camila Quimp e r is a Commerce Writer at Penske Media, where she covers fashion, beauty, luxury shopping, and the latest trends across WWD, Footwear News, Billboard, The Hollywood Reporter, and Rolling Stone. Previously, Quimper was a Commerce Editor at E! News, and her work has also appeared in Cosmopolitan, ELLE, Esquire, Men’s Health, i-D, Dazed, and other publications. Before joining E! News, Quimper got her start in e-commerce at Hearst Magazines, testing products alongside the Good Housekeeping Institute team, covering major shopping events, and curating gift guides. She earned a bachelor’s degree in fashion journalism from London College of Fashion, University of the Arts London and loves reporting on the best on-sale fashion finds worth shopping.

Stacia Datskovska is a Senior Commerce Writer at WWD. Previously, she worked at ELLE DECOR as an assistant digital editor, covering all things luxury, culture, and lifestyle through a design lens. Her bylines over the past five years have appeared in USA Today, Baltimore Sun, Teen Vogue, Boston Globe, Food & Wine, and more. Prior to joining ELLE DECOR, Datskovska learned the ins and outs of e-commerce at Mashable, where she tested products, wrote about tentpole sales events, and curated gift guide roundups. She graduated from NYU with a bachelor’s degree in journalism and international relations. Datskovska regularly reports on the most anticipated sales in the fashion space and how to shop them online.

Newsletters

Sign up for WWD news straight to your inbox every day

Ferran Torres Talks World Cup and That Hat

Most Popular

Michael Jordan's Air Jordan 17 Is Coming Back in Black for the First Time — With a New Update

Why Is Everyone Still Walking in Running Sneakers?

Zoe Saldaña, Zendaya and Tracee Ellis Ross Show Us How to Elevate the…

Nike's Classic Air Force 1 Got Covered in a New Floral Print and It's…

Michael Jordan's Classic Air Jordan 3 Is Getting a New Mismatched…

WWD

Get all the top news stories and alerts straight to your inbox.

PMC Logo

Most Popular

David Ellison Says He’ll Pull Paramount Out of California Starting Oct. 1 if States Refuse to Negotiate Settlement in Antitrust Suit

Brad Pitt Says He's Drinking Again After 7 Years of Sobriety

Brad Pitt Is Allegedly 'Bracing Himself' For His Kids' Next Move Which Sources Say Is His 'Worst Possible Nightmare'

Method Man Drops Limited-Edition Hat Collection with TWNTY-TWO and TICAL Athletics

You May Also Like

Sam Edelman on the Two Legends He Admires in the Shoe Business + Where AI Misses the Mark

3 hrs ago

Fashion Loves Food 2025

10 months ago

Illegal Trafficking of Used Clothing Faces Crackdown in Peru

3 hrs ago

6 Things You Need to Know About the Shocking $12.5B Lakers Sale

3 hrs ago

The Luxury Industry is Contracting—So Why Are Auction Houses’ Luxury Sales Booming?

3 hrs ago

Subscribe

Customer Service

Customer Service

WWD

About Us

Advertising

Subscribe

WWD FAQ

Digital Daily FAQ

Accessibility

Legal

Privacy Policy

AdChoices

EU Privacy Preferences

Terms of Use

California Privacy Rights

Your Privacy Choices

Follow Us

Facebook

Facebook

Instagram

Instagram

LinkedIn

LinkedIn

X

X

Newsletter Sign Up

Your Email

Subscribe

Subscribe

By providing your information, you agree to our Terms of Use and our Privacy Policy . We use vendors that may also process your information to help provide our services. // This site is protected by reCAPTCHA Enterprise and the Google Privacy Policy and Terms of Service apply.

Have a Tip?

Send us a tip using our anonymous form.

WWD and Women's Wear Daily are part of Penske Media Corporation. © 2026 Fairchild Publishing, LLC. All Rights Reserved.